設計理念

牛年紅包【讓心意被看見】

辛丑年，屬於牛的一年，講到牛就會想到小時候長輩常常告訴我們，他們那年代的農業社會，農民耕作犁田常需要牛兒們不辭辛勞的協助才能完成，除了是衣食父母更是我們最忠實的好朋友，所以我們希望透過這樣對古早充滿感恩的種種記憶作連結，使台灣這樣的過往好印象呈現在紅包的主視覺，讓這樣的感恩可以持續一整年，並向牛兒們獻上最深深的敬意。
紅包的設計我們加入了互動的小巧思，可以透過選擇你想要表達的祝賀語貼紙黏貼在紅包上，再將紅包送給對方，這樣一來可以增加彼此的互動，並提升各種節慶的送禮趣味性，可以適用各種場合，更創造許多話題和人與人之間感情更加緊密。
 

紅包的初衷不是數字，是祝福：）
在庚子年的歲末，
相信大家對生命有另一番的體悟。
愛要即時，老話卻實在，
如同牛在台灣人心中般的踏實。
今年，特地在紅包上為你/妳留了個位置，
填上你/妳最想說的祝福。

 

DESIGN CONCEPT

YEAR OF THE OX RED ENVELOPE【Let your heart to be seen】

The Xin Chou year belongs to the year of the Ox. When it talks about the ox, it comes to the memory of the agriculture society that the elders told that we need those ox working hard as to finish the work.  Therefore, the ox is still  so important  to us and  be our loyalty friends. Now, we make this appreciation as to the concept through those beautiful impression of the ox. We present to the image on the red envelope to link the deep heart thanksgiving, and hope to keep on whole year to send our greeting to the ox.
In the red envelope design, we give an interactive idea. You could choose one blessing sticker to stick on your heart through the red envelope in the variety festivals and situations. While there is the topic, there is closer of the interaction.

 

What the red envelope meaning is wish, not just a number.
In the end of the Geng Zi year,
We believe that everyone comprehends something deeply in life.
Love in time, as an old saying.
It feels steady and for sure like the cattle impression to Taiwanese.
Now, we especially keep a place on the red envelope for you to fill your full heart in.
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紙材：鮮紅祥賀卡、透明貼紙
加工：紅包組-無色打凸、霧金、霧銀、雷射金｜貼紙-上霧膜、亮金、亮銀

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Paper/ Art paper
Processing/ Embossing and hot foil die-stamping
Sticker/ Transparent sticker, hot foil die-stamping with matte PP.

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